Newsworthiness does depend a great deal on ethnicity and race, because different news aspects will have different newsworthy aspects from different perspectives. Because this article is targeting a smaller minority, then the newsworthy aspects dont have to applied to a broader scale and they can be more specific. They are going to take quotes from people in those particular ethnicities and only talk about things related to a more specific audience, in this case, non english speakers.
I was unaware that in times of natural disaster there are whole communities that are in need of culturally specific safety-planning and evacuation details and updates. It proves the immense value of ethnic media by how it does more to save more lives than other popular forms of media. News like this allows one to have much greater respect for the public services of the culturally diverse. This news also screams at the fact that public institutions need to consider issuing multi-language safety news and evacuation details in their respective communities. Maybe the public’s experience of Hurricane Sandy in these condensed cities will make all aware of that need.