Boeing: The Wrong Way to Manage Innovation

now, nearly two years behind schedule, it turns out Boeing got it mostly wrong. The Dreamliner has gone through a series of delays getting to first flight, most recently in June when structural problems were discovered where the wing is attached to the fuselage. Full Story »

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Silhouette_sml
3.2
by Gary Clark - Jul. 25, 2009

The article is too brief to detail the difficulties Boeing is experiencing, although several links are provided. Closer coordination between the parties is deemed necessary to avoid redesign delays. Not mentioned is that that Dreamliner is the first airliner to go from computer to manufacture without a full-scale mockup.

The light weight composite fuel-saving design is fated for success as energy supplies become a more critical factor for the air travel business.

“Boeing did not build a market or a community for its suppliers and got the worst of both worlds,” Lakhani tells me in a recent interview on HBS Working Knowledge.

(13 answers)

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