Priced to sell
At a hearing on Capitol Hill in May, James Moroney, the publisher of the Dallas Morning News, told Congress about negotiations he’d just had with the online retailer Amazon. The idea was to license his newspaper’s content to the Kindle, Amazon’s new electronic reader. “They want seventy per cent of the subscription revenue,” Moroney testified. “I get thirty per cent, they get seventy per cent. On top of that, they have said we get the right to ... Full Story »
Posted by Leo Romero - via Alan Murray
So, if you are in the information business you gotta have something to give away free? With books written on this technique - which, by the way, has ... More »