Why Brands Can’t Be Trusted

Internet users put considerable trust in search engines as the online equivalent of traditional gatekeepers. But most are not even aware that sponsors pay for their links or that most search engines do no verification whatsoever of the information links they offer. Full Story »

Posted by Rory O'Connor

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Silhouette_sml
4.0
by Rebecca Hale - Mar. 19, 2009
(10 answers)

Rebecca's Rating

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