Last week, MinnPost announced that for the first time it had garnered one million pageviews in the last 31 days — triple what it had achieved just 12 months earlier. But along with this hope came grimmer news: The site revised downward its initial projections and now doesn't expect to break even until 2012 — more than a year behind schedule. Full Story »
Posted by Dan Kennedy
An update on the ongoing struggles of the MinnPost to establish itself as a viable community-news site. Only one source, but it's the right source: Joel Kramer, the founder.
Though overly reliant on a single, inside source, this is a fair look at the MinnPost experiment in local online journalism. It doesn't go too deep, but presents some meaningful insights into what's worked for the paper editorially, as well as how the site is adjusting its funding strategies.
While we read more and more about newspapers closing their doors, we need the stories like this one that discuss what alternatives are in the works or are possible.
Retrieving Comments
